A new report from Novaira Insights reveals that the global video surveillance market grew 16.4% in 2021 as restrictions on movement due to the Covid-19 pandemic eased. The report, “The world market for video surveillance hardware and software” shows that shipments of surveillance cameras and related equipment grew as pent-up demand was served.
However, there was a shortage of components used for production of video surveillance equipment in 2021 and this led to higher prices for those components. Many video surveillance equipment vendors were unable to absorb such cost increases and raised the prices of their own equipment. This dampened what would likely have been even higher unit shipment growth.
First ever average global price increase
According to lead analyst and founder of Novaira Insights, Josh Woodhouse, “The global average price of a network camera increased by over 7% in 2021. This made 2021 the first year in which the global average price of a network camera increased rather than decreased. Furthermore, general inflationary pressures will force vendors to increase prices yet further in 2022 and 2023”.
Lingering Covid delays growth in ME and India
2021 saw high growth in most regions. Where growth was lower such as in the Middle Eastern and Indian markets, this was due to lingering Covid-19 restrictions causing continued disruption to the normal business climate. Here, recovery from Covid has been delayed, leading to much higher growth forecast throughout 2022.
The gradual trend to using the cloud for video surveillance also continued in 2021, particularly in the Americas region where the market for cloud video management software exceeded $150 million.
US quick on cloud uptake
According to Jon Cropley, principal analyst at Novaira Insights, “The United States has been quicker to adopt cloud for video surveillance than most other countries in the world. The cloud is often used for video surveillance systems there by both small organisations and by large organisations with distributed sites, each with a small number of cameras”.
The report forecasts the number of cloud connected surveillance cameras in the Americas will grow on average over twice as quickly as new network camera shipments between 2021 and 2026.
The global video surveillance market for hardware and software is forecast to grow at 11.7%, from $25.3 billion in 2021, to an estimated $28.2 billion in 2022.